Online Marketing

3 Simple Steps to Get More Website Traffic for FREE

Getting more website traffic for free is easier than you think. However, it is a long-term strategy that will take time to bear fruit. So if you are looking for a quick-fix for your website traffic or lack thereof, then this article is not for you. I will show you a simple 3 step process to creating a Content Marketing Strategy, that if followed correctly will undoubtedly boost your website traffic. If you are willing to invest some time and implement the strategy properly and consistently,…
Chris Schutte
July 23, 2018
Web Design

5 Things Every Successful Website Does

What do you want from your website? You will probably say “Leads”, followed by a sarcastic “Duh…” whispered under your breath. Unless you are a large Corporation like Microsoft or Coca-Cola, the main function of your website should be lead generation. But how sure are you that your website is the best lead-generating machine it can be? Chances are that you outsourced your website design to a company, or God forbid – a family member! Here are 5 things your…
Chris Schutte
July 15, 2018
Web Design

How Much Does A Website Cost? The Answer Your Not Looking For

So, how much does a website cost? Well, according to this very professional street pole advert, only R2000. Bad advertising aside, I am not going to give you a price. I am going to give you something better - advice which will grow your business. It's Like Buying a Car. Except It Isn't. Go to Google and search "How much does a website cost", you will find almost 1 Billion search results. The first 10 results will give you an…
Chris Schutte
July 2, 2018
SEOUX DesignWeb Design

5 Web Design Mistakes You Need to Avoid in 2018

A study (Local Consumer Review Survey) done in 2012 showed that 85% of consumers use the internet to find local businesses or services. It's probably closer to 95% today in 2015. To put this simply, that means 95 out of 100 of your potential customers are going onto Google and looking for your service. The question is - can people find your website?
Chris Schutte
June 24, 2018
UX DesignWeb Design

Bad vs Good Website Design: Know the Difference

When it comes to good website design, there are three principles to consider; Visual Design (i.e. how pretty it looks), Usability (i.e. ease of use) and Objectives (i.e. what are the goals). This article will show you how great websites combine all three of these principles.   Visual Design 48% of people cited a website’s design as the number one factor in deciding the credibility of a business. (source). The facts do not lie - the design of your website says…
Chris Schutte
May 4, 2018
Online MarketingSEO

Why Your Website Can’t Do Without A Blog

In our industry we often come across website owners who aren't aware of the benefits of having a blog and how advantageous it can be for both their SEO and business. We often hear "Will that really help my search rankings?” and our instant response is "YES!" Blogging is one of the easiest, most cost-effective and powerful ways to improve your search ranking on Google. Blogs assist in improving your search engine rankings by exhibiting your company’s expertise through original, to the…
Mia Maraschin
February 15, 2018
UX DesignWeb Design

4 Tips To Make Your Website Stand Out

First impressions matter most. As the web development industry becomes increasingly competitive, here at LaunchWeb we're constantly brainstorming ways to build websites that stand out from the rest. In these sessions, we ask ourselves how we can create designs that are memorable and unique, that at the same time engage potential clients. Whilst researching, we came across a study referenced by Derek Halpern of Social Triggers. It was titled Trust and Mistrust of Online Health Sites. The goal of the study was…
Mia Maraschin
February 9, 2018
Web Design

6 Questions To Ask Your Future Web Developer

Owning a business is busy work. From networking to consulting to every day operations, business owners naturally have their hands in just about every aspect of their company. Yet, we often come across small business owners who don't have a website. For some reason, building a website isn't even at the top of their list! This lack of urgency in establishing an online presence puzzles us, given today's consumer shopping habits. Online purchasing has soared in recent years; business owners…
Mia Maraschin
February 2, 2018
InterestingWordPress Hosting

5 Reasons Why Your Business Website Needs Managed Hosting

Traditionally you needed to pay a hosting company and a website developer to ensure your website is functional and up-to-date. The hosting company charges you for space on their server to store your website, and the developer charges maintain & update the website. Often, we come across clients who aren't sure how managed hosting works and how beneficial it will be for their business. Interested in finding out more? Then carry on reading.   So, What is Managed Hosting?  To understand it…
Mia Maraschin
January 23, 2018
InterestingWebsite Maintenance

Website Maintenance Services and Why You Need Them

We can all agree that there is nothing worse than coming across a website with a bunch of outdated information on it. Not only is it inconvenient for your potential client, but it shows a general lack of website maintenance. Finding a company that provides website maintenance services will ensure your website is kept safe, secure and will prevent you from ever having to suffer the embarrassment of having outdated information on your website again. LaunchWeb has created a list…
Mia Maraschin
November 28, 2017